pH balanced, Mild cleansing shampoo, Relieves irritation of most scalp conditions, Suitable for all hair types. Concentrated Leave your hair shiny, soft and manageable with this pH-balanced, pure aloe formula. Stabilised aloe vera gel benefits not only your hair, but your scalp as well. The gel’s ingredients make it a natural alternative to other shampoos, while its gentle, concentrated formula makes it suitable for all hair types. Helping to maintain healthy hair and scalp, its enzymatic activity sloughs-off dead cells. Forever Aloe Shampoo, a mild product capable of cleaning the oiliest hair, helps remove flakes and soothes the scalp, leaving your hair shiny and manageable. Directions Apply to wet hair and massage to stimulate the scalp and create a rich lather. Rinse thoroughly. If needed, repeat procedure and rinse until hair is thoroughly clean.